We are facing an ever growing danger that cable television will erode into nothingness because some executive thinks it’s easier to fill the network with so called “time fillers’’ because they are inexpensive and easy to produce and women and kids love that stuff.
However, not only is this terrible TV programming but it’s also dumbing down the minds of young viewers but it’s also destroying television brand meaning, brand identification and brand individuality. There was once a period in time when you took pride and joy in watching cable TV because it was fresh, decisive, diverse, entertaining and educational. Television shows used to have something to do within some board sense or another with the subject of the channel on which it aired and it is that unique quality of individuality