Elon Musk has begun a campaign to sell Tesla directly to consumers with no competition, thereby increasing his profit per vehicle from 25% per sale to 50% per sale.
Franchise laws are designed to prevent this type of price gouging and we are committed to requiring Tesla and Elon Musk to adhere to these laws just like every other Auto Manufacturer must adhere to these laws.
Read for yourself about Elon Musk's desire to gouge customers of this new technology to a 50% gross margin:
http://www.bloomberg.com/news/2013-06-05/musk-says-tesla-s-gross-margin-...