The DEAD END signs on our streets that some residents see everyday send a negative sub-conscious message to residents living on cul-de-sac streets. There is no "Dead End" in our lives. Only opportunities and new beginnings. Specially in our great nation.
Both words, "Dead" and "End", have negative connotations. We could use something more relevant like ROAD ENDS or NO EXIT which communicates the messaging better. Some U.S. States and towns are already using such alternate signs seeing the need.
Psychological experts agree that our brains sub-consciously internalize external messaging and bring it out in our lives. We want our neighborhoods to be alive, positive and full of energy and this small change on our streets might make a big difference in our future.



