Advertisers and publishers regularly use image editing software (e.g., Photoshop) to alter human body images of models and celebrities used in print and electronic media. This includes changes to the visual appearance of the subject’s body, face, size, proportions, shape, skin color, and removing signs of aging. These image modifications are collectively referred to as an Altered Body Image (ABI.)
It is requested that the Federal Trade Commission create an ABI disclosure requirement for advertising and publication (e.g., magazine) images, and other media that promote commercial products, of images that have been altered to change the visual appearance of any human body parts. The ABI disclosure should list the altered body parts in the image.



